Learn how to sell native plants and pollinators by creating educational and visually appealing displays and stock tables. Many native plants, while vital for pollinators and biodiversity, are often perceived as less showy or "marketable" compared to traditional annuals or perennials. This session will show attendees how to create the right mix and successfully promote sustainable choices while still appealing to consumer preferences. Rachel will share key visual merchandising tips to help retailers educate customers on these hidden gems, show how natives can coexist beautifully with traditional garden favorites, and drive both sales and sustainability.
Registration is required.
Cost: $75 in advance, $90 after August 7 | Purchase three or more sessions, receive $10 off each session.
CEUs: This workshop qualifies attendees to earn 1.0 FNGLA CEU credits.